> Responsible Gaming

What is Responsible Gaming and How Does It Affect Players and Companies?

What is Responsible Gaming?

Responsible gaming is a broad concept which comprises several policies and requirements that apply to gambling stakeholders to ensure they respect the highest standards of quality, and offers a safe user experience that protects people from the potential negative consequences of online gambling.

Gambling should be treated as a fun pastime, and not as a means to generate income. Whilst the majority of the population are able to treat gambling as a recreational activity and spend only what they can afford to risk, for some it can be more difficult.

That’s where the concept of Responsible Gaming comes from. Both online operators and software suppliers that provide online gambling platforms and services are requested to comply with the principles of Responsible Gaming. Furthermore, software suppliers need to support online operators in order to comply with technical and legislative demands.

Here, we highlight the 7 types of Responsible Gaming areas directly connected to the iGaming industry:


One of the most important areas of Responsible Gaming is concerned with the protection of vulnerable players. Some players may become addicted to casino games or sports betting activities, and by spending too much money, their normal lives are soon affected.

Among the main measures that can be imposed by most regulators in the industry include self-exclusion programs, which limits the amount of money and time players can spend on a gambling website. At the same time, each particular country imposes its own regulations, such as the UK, in which a new regulation that was integrated a few months ago brought a new reality check functionality that applies to all UK & International licensed vendors. This reality check facility makes it possible for players to set a frequency to receive a display of the time elapsed since the session started, which offers gamblers the chance to set a limit to their losses and exit the gambling website.

All the same, we implemented many other tools to assist players and help them enjoy Responsible Gaming sessions, such as the ability to set financial limits to their accounts. For instance, to avoid potentially hasty decisions, an increase in their deposit limit will not take effect until a period of 24 hours. Furthermore, WE88 always displays information about special organisations that can offer support to players who have been affected by gambling addiction.


The prevention of underage gaming is one of the most important aspects of Responsible Gaming and it needs to be emphasised that individuals that have not reached the legal age (18 or 21) must not be allowed to gamble for real money.

WE88 takes all the necessary steps to make sure that underage gambling activities do not take place on their websites and that the laws protecting minors in their targeted jurisdictions are respected. WE88 always presents a clear registration process for all players and mandatory verification steps to be followed to ensure the age of gamblers. At the same time, parents are advised to monitor and take all the necessary means to block their access by installing parental control apps and/or programs on their devices.


Gambling websites can be affected by online criminals’ activities just like any other sites dealing with e-commerce or financial transactions. To accomplish their goals and obtain private and financial data, online criminals deploy malicious software that targets websites’ vulnerabilities. To stop this growing tendency, WE88 has inserted procedures and software programs that detect and block money laundering activities and hacking devices.


How can WE88 protect customers’ private details from prying eyes? Information privacy is connected to the need of keeping players' private details safe from unauthorised access that may occur due to illegal online criminal attacks. By introducing several strong policies to control access to important private data, starting with gamblers’ names, their addresses and phone numbers, we ensure that our players’ information privacy is respected and they are in line with most regulators’ requirements.


WE88 offers betting options for sports and casino games, which means that players need to access a reliable Gaming software platform that can protect their personal data and financial details. This is an important reason why WE88 puts major attention to choosing the most appropriate gambling payment and risk processing solutions for players to safely deposit, transfer and withdraw money on our website.


One of the most important principles of safe gambling imposes the need to create a series of controls and mechanisms that creates the framework of a secure online environment. To this end, WE88 always makes sure our websites are safe locations where players can have fun in a safe gambling environment and all payments and technical processes are developed in a secure fashion.


WE88 always complies with the relevant regulatory advertising codes of practice which typically ensure that advertisements are factually correct and do not target underage or vulnerable gamblers, such as players who have self-excluded themselves from gambling. It is also expected that operators should seek permission from the customer prior to engaging in direct marketing through use of the customer’s personal details.


WE88 is aware that stakeholders in this industry, from online operators and regulators, are responsible for their actions. At the same time, though our company does not maintain direct contact with the end-customers, we are nevertheless driven by the Responsible Gaming principles depicted above. The gambling licences we secured in Curacao, Malta, UK, Denmark, Spain, Germany and several other countries are important recognitions of our company’s efforts to stay close to our clients by offering a legal framework for them to operate in these jurisdictions. In addition, our company has deployed many efforts along the way in implementing the Responsible Gaming values towards our clients who need to secure their gambling environments for their customers.

These types of attacks include:

  • Brute force against our back-ends (the attacker tries various combinations of user/password in the attempt to reach internal data).
  • Hacking attempts (the attacker probes for known vulnerabilities to get protected data or to cause service disruption).
  • Volumetric DDoS attacks that are supposed to saturate our Internet connection in such a way that normal, legitimate traffic can’t go through.
  • Application layer attacks on which the malicious user attempts to bring down the services by overloading the servers with application requests.

Over the years, our company took multiple measures to protect from attacks that are aimed at our infrastructure. These include the implementation of the latest type of firewalls appliance from F5, DDoS protection from Incapsula (one of the leading security companies) and continuous security assessments performed by third parties. The decision to make gambling responsible and to create a secure environment for players is a common enterprise for platform providers, online operators and regulators. As the underlying principles of Responsible Gaming are integrated into our sportsbook and online casino software products, we ensure that our players avoid gambling addiction, underage betting problems, and dealing with privacy breaches and online threats.

Self-exclusion Procedure

We88 will suspend any customer's account upon request. During this period of time, you will not be able participate in the gaming activity or be allowed to revoke the suspension.

Alternatively, please contact our Customer Service Specialist for guidance on how you can proceed with any further action.

Please bear in mind the following:

  • Any request for self-exclusion will be confirmed to you through e-mail or any preferred way of communication. The confirmation made to you will include the process and consequences of self-exclusion, including the commencement of the exclusion period.
  • If you wish to resume gaming services after the self-exclusion, you will need to contact our customer service to facilitate the course of reapplication.
  • Our customer service operators will be available to you 24 hours a day to discuss any aspect of the action.

We urge you to ensure your gaming accounts are suspended by us and also consider withdrawing yourself from any other online gaming platform if you have noticed a problem in your gambling attitude.